When you arrive at your Reels screen it should look something like this: Select the Reels tab on the bottom of the app and tap the top right camera: Open the Instagram Stories camera and tap Reels. Select the + symbol at the top right of your homepage and tap Reels. Step 1: Enter Reels mode within Instagram.įirst, you need to know how to get to Reels on Instagram.

Begin recording a video or adding pre-saved clips.Here’s an example of what a Reels ad for your brand could appear as below: With the range of ways Reels appear to Instagram users - especially where people who don't follow your brand reside - your business has the opportunity to reach new audiences across the globe. Since June 2021, it's worth noting that ads are now supported in the Reels tab, the Explore page, and your Feed once a user taps into the Reel scroll. Instagram Shareability: Share Reels with just friends on your Stories or profile, or publicly in the Reels tab or Explore page.Find the Reel you’d like to duet with and click the circle settings to “Remix a Reel.” Duets: Add your Reel to one made from another account for side-by-side interaction.Stitchable takes: Make a video with just one long take or a combination of quicker takes.Audio attribution: Overlay the sound in videos with audio from other user uploads (while the app gives sound credits to the original account).Editing tools: Create augmented reality effects, transitions, and the ability to speed up or slow down videos.Reels can be found under their own tab on account profiles and shared on Instagram Feeds, Stories, or Explore tabs.Īside from allowing users to record videos with sound or audio overlays, the Reel camera and editor also include the following features on mobile: These short video clips let users publish creative content, showcase personality, market brands, or just have fun. A Reel is an Instagram feature that allows users to film or upload video clips for up to 60 seconds that they can edit, sound dub, or add effects to before sharing on the app.

Instagram reels profile grid